The lack of sanitary towels and toiletries for young girls is an ongoing concern in underprivileged areas and Meyers Motors has partnered with organizations such as Keep A Girl In School and Igwiba Lesizwe to address this issue.
They are appealing to women and girls to collect sanitary towels and toiletries.
From May 20, Meyers Motors will be doing a sanitary towels and toiletries drive at the front entrance of Spargs Beacon Bay.
The initiative aims to provide feminine hygiene products and toiletries to girls at various primary and high schools in the BCM area.
Meyers Motors marketing co-ordinator Amanda Bacela said this was a project that they hoped to continue throughout the year.
“We will be collecting sanitary pads and feminine hygiene product donations on behalf of the charity on the day.
“We hope to collect enough products to make an impact as well as create exposure for this cause.
“Meyers Motors strive to drive education within the community, and essential items like sanitary towels should be freely available.
“This is an ongoing cause we will be supporting throughout the year,” Bacela said.
Dinika L Rooy has been involved with the sanitary drive for the last three years and remains committed to it because of the immense impact it has on the lives of girls living in the metro.
“It is said that roughly 30% of schoolgirls miss school when they were menstruating as they are not able to not afford the products, which means a girl could effectively lose about 90 days of schooling a year as a direct result of issues relating to menstruation.
“We want to empower girls to take control of their future, restore their dignity, and also allow them to become active members of society.
“With this initiative, we have many beneficiaries for which we really would love to visit. It will ultimately depend on the support we receive, therefore we cannot mention names at this stage.
“God willing, we’d like to donate to five or six different schools in different areas within BCM,” Rooy said.
Aside from the Spargs Beacon Bay location, there will also be various Meyers Motors locations around East London that will act as drop-off points including the corner of Bonza Bay Road, 28 Cambridge Street, and 88 Cambridge Street.
Please visit Meyers Motors in Beacon Bay for more information.