
Louis the Lionfish, a recycling initiative founded this year to curb littering, is in the processes of becoming a permanent fixture at one of East London’s local beaches.
Louis the Lionfish is a giant sculpture in the shape of a fish with a mouth for an opening in which litter and debris from beaches are deposited.
He was made this year by a craftsman from The Fibreglass Shop in East London and has travelled on a trailer to Gonubie Beach, Cambridge Primary School and Stirling Primary School to encourage families to pick up litter from beaches and public places.
Sponsored by Beacon Bay Lions, Gas SA Retail and H20 BWT, Louis raises awareness about the litter problem plaguing the city.
Louis’s creators believe the cleanliness of East London’s beaches is not just a matter of aesthetics; it’s vital for tourism.
A clean beachfront is essential to attract tourists, who boost the local economy.
The initiative is moving Louis from his home on a trailer to a permanent spot at one of the local beaches where people can visit and interact with him, although which beach will be safest for him is still under discussion.
In future, more fish sculptures will be created on other beaches in East London, with increased support from local businesses.
Readers who wish to support or participate in Louis the Lionfish initiative are encouraged to reach out at: louis@bblions.co.za.









