Award – winning stars share tips plus chance to audition for Buyel’Ekhaya
Aspiring artists gathered at the Miriam Makeba Eastern Audio Visual Centre (ECAVC) for
the two-day Buyel’ekhaya Artist Development Workshop which ran on Monday and Tuesday. Award-winning artists Nathi Mankayi and Nduduzo Makhathini were among the
many distinguished guests who shared their knowledge about the entertainment industry.
“Part of what I’m passionate about as an artist is how my experiences over the years could possibly benefit the next generation of creatives,” said Makhathini.
The two musicians wereamong other entertainment industry practitioners which included Sharif Baker, as well as former SABC group head of radio marketing Siphelele Sixaso.
The purpose of the workshop was to empower and equip emerging artists with the tools
and skills required to go out into the highly competitive music industry and establish
themselves. Emerging artists attending the development workshop were also be given an
opportunity to audition on the Tuesday for a place to perform on the Buyel’Ekhaya Emerging Artist Stage at the 2019 Buyel’Ekhaya Pan African Music Festival which will take place at East London’s Buffalo Park Cricket Stadium in December.
Festival founder and director Nomahlubi Mazwai said the skills and knowledge transfer for emerging artists selected to perform at the music festival occurs through a co-ordinated and structured programme that brings them together with established industry practitioners.
The young artists receive performance fees while also being exposed to a broader market for their creative output and an 20,000-plus audience.
“Young aspiring artists keep the entertainment industry alive in the Eastern Cape during the year. Thus, we host the artist development programme to equip these very artists with the necessary skills to find success on the national and international stage.
“We have featured Dumza Maswana, Berita and Msaki on our developmental stage and
have seen them progress to greater heights,” Mazwai said.
Artists shown the ropes at workshop Award- winning stars share tips plus chance to audition for Buyel’Ekhaya.