City up and ready to showcase designers
EAST London fashion fanatics better brace themselves for spring has sprung with the East London Fashion Walk coming up.
This time the parade promises to be bigger, with designers from all over the province, including Nelson Mandela Bay Fashion week, bringing East London to a standstill once again while exhibiting their spring collections.
The aim of the event is to shine a light on the Eastern Cape fashion industry and to build a platform for local designers to showcase their work and show they do not have to move away from the province in order for them to be successful in their careers.
The event will also give designers an opportunity to attract boutique owners and enable them to sell their locally manufactured garments in their shops, rather than buying imported clothes.
The show, in its third year, will be held under the leadership of visionary and social entrepreneur, Siyanda Nela, who believes the Eastern Cape can become a hub for fashion and creativity.
“For this show we have 20 designers who will be showcasing, five of them from the Nelson Mandela Bay Fashion week. We will also be bringing new designers who have never taken part in our show,” Nela said.
Following the success of the previous shows over the past two years with collections from local designers, it has found a home in the hearts of fashion-lovers who have committed themselves to making it a highlight on the calendar.
“I am hoping for a bigger audience to come see our local designers showcase so that they can see the talent our designers have. They are putting their best foot forward to deliver a stellar show for the audience,” Nela said.
The designers will be showcasing various pieces from streetwear designs to everyday wear, ready to wear and couture designs. The audience can expect to be treated to two nights of mind-blowing designs.
The show will take place at The Venue at Hemingways on September 22 and 23. Tickets are available at Computicket for R160.